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Press Release

Vitrify introduces a WhatsApp lead engine and caller messaging

August 2025

Vitrify has introduced a WhatsApp lead engine and caller messaging in its CRM. A scripted bilingual bot in Hindi and English qualifies new WhatsApp enquiries into a lead, with round-robin assignment and a nearest-location question.

Staff can open the exact WhatsApp chat from a lead and the patient record from a chat. Approved quick-reply templates auto-fill the patient name, appointment time and doctor. Automatic messages go out on booking and on 24 hour and 2 hour reminders.

Most fertility enquiries in the region arrive on WhatsApp. The engine meets patients on the channel they already use and keeps the clinic's follow-up consistent.

Learn more: the inbuilt CRM and the release note.

About Vitrify

Vitrify is an IVF and fertility clinic management platform that runs the lab, EMR, pharmacy, billing and CRM in one system. Every feature is built from a real clinic requirement. For media or product enquiries, contact us through the Vitrify website.

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